Brand · Identity
A memory,
protected by a form.
The cradle holds your ideas. The golden dot brings them back when they matter.
Born from the idea of a protected memory.
We write notes, reminders and ideas to avoid losing them. But too often, these scatter, are forgotten, or buried in lists we never reopen.
Wamid's logo answers this need in a single shape: a cradle that holds, a golden dot that returns.
01 · The form
The cradle.
A calm space, almost like a cradle: a place to deposit what crosses your mind without having to organize everything immediately.
The form expresses protection and simplicity.
02 · The living element
The golden dot.
An idea that returns. A note, a reminder, a thought, a Spark, or important information that Wamid brings back at the right time.
It expresses clarity, return and discreet intelligence.
The promise
Capture fast.
Hold calmly.
Find what matters.
System
Four colors, one intention.
Cradle Teal
#264653
Protective form
Memory Gold
#E9C46A
The returning idea
Cream
#FBF9F6
The calm background
Cradle Light
#406569
Memory in motion